JOEY

JOEY

BUYUKOZ

BUYUKOZ

Joey Buyukoz
Joey Buyukoz

joey@elephantmarketing.com.au

joey@elephantmarketing.com.au

A Digital Marketing Specialist focusing on multi-channel creative strategy with 5 years of expertise. Based in Melbourne/Naarm.

A Digital Marketing Partner specialising in multi-channel creative strategy with 5+ years of expertise. Based in Melbourne/Naarm.

A Digital Marketer Partner specialising in multi-channel creative strategy with 5+ years of expertise. Based in Melbourne/Naarm.

$500k+ Revenue

$500k+ Revenue

Generated for clients

Generated for clients

90+

90+

Successful campaigns delivered

Successful
campaigns delivered

PROJECT HIGHLIGHTS

Scaling an e-commerce brand to six-figures

The Problem.

High acquisition costs and stagnant lead flow for complex B2B tax services. CPLs (Cost Per Lead) as high as $47.76, making the funnel difficult to scale profitably.

The Action.

Deployed a "Creative First" overhaul of the Meta Ads account. This involved testing high-fidelity video creative specifically targeting business owners and implementing an "Education-First" lead form strategy to qualify prospects before they submitted their data.

The Result.

  • $145,083 Revenue generated in a single month.


  • 1.5% Conversion Rate (Doubled from 0.8% via site upgrade).


  • 28.0 ROAS achieved on high-ticket seasonal bundles.


  • 10.0+ ROAS maintained consistently on "Always On" Meta campaigns.


  • 210+ B2B Leads generated in one month at a $2.09 CPL.

B2B lead generation growth of 511%

The Problem.

High acquisition costs and stagnant lead flow for complex B2B tax services. CPLs (Cost Per Lead) as high as $47.76, making the funnel difficult to scale profitably.

The Action.

Deployed a "Creative First" overhaul of the Meta Ads account. This involved testing high-fidelity video creative specifically targeting business owners and implementing an "Education-First" lead form strategy to qualify prospects before they submitted their data.

The Result.

  • $145,083 Revenue generated in a single month.


  • 1.5% Conversion Rate (Doubled from 0.8% via site upgrade).


  • 28.0 ROAS achieved on high-ticket seasonal bundles.


  • 10.0+ ROAS maintained consistently on "Always On" Meta campaigns.


  • 210+ B2B Leads generated in one month at a $2.09 CPL.

170+ monthly registrations

The Problem.

High acquisition costs and stagnant lead flow for complex B2B tax services. CPLs (Cost Per Lead) as high as $47.76, making the funnel difficult to scale profitably.

The Action.

Deployed a "Creative First" overhaul of the Meta Ads account. This involved testing high-fidelity video creative specifically targeting business owners and implementing an "Education-First" lead form strategy to qualify prospects before they submitted their data.

The Result.

  • $145,083 Revenue generated in a single month.


  • 1.5% Conversion Rate (Doubled from 0.8% via site upgrade).


  • 28.0 ROAS achieved on high-ticket seasonal bundles.


  • 10.0+ ROAS maintained consistently on "Always On" Meta campaigns.


  • 210+ B2B Leads generated in one month at a $2.09 CPL.

Scaling an e-commerce brand to six-figures

The Problem.

High acquisition costs and stagnant lead flow for complex B2B tax services. CPLs (Cost Per Lead) as high as $47.76, making the funnel difficult to scale profitably.

The Action.

Deployed a "Creative First" overhaul of the Meta Ads account. This involved testing high-fidelity video creative specifically targeting business owners and implementing an "Education-First" lead form strategy to qualify prospects before they submitted their data.

The Result.

  • $145,083 Revenue generated in a single month.


  • 1.5% Conversion Rate (Doubled from 0.8% via site upgrade).


  • 28.0 ROAS achieved on high-ticket seasonal bundles.


  • 10.0+ ROAS maintained consistently on "Always On" Meta campaigns.


  • 210+ B2B Leads generated in one month at a $2.09 CPL.

B2B lead generation growth of 511%

The Problem.

High acquisition costs and stagnant lead flow for complex B2B tax services. CPLs (Cost Per Lead) as high as $47.76, making the funnel difficult to scale profitably.

The Action.

Deployed a "Creative First" overhaul of the Meta Ads account. This involved testing high-fidelity video creative specifically targeting business owners and implementing an "Education-First" lead form strategy to qualify prospects before they submitted their data.

The Result.

  • $145,083 Revenue generated in a single month.


  • 1.5% Conversion Rate (Doubled from 0.8% via site upgrade).


  • 28.0 ROAS achieved on high-ticket seasonal bundles.


  • 10.0+ ROAS maintained consistently on "Always On" Meta campaigns.


  • 210+ B2B Leads generated in one month at a $2.09 CPL.

170+ monthly registrations

The Problem.

High acquisition costs and stagnant lead flow for complex B2B tax services. CPLs (Cost Per Lead) as high as $47.76, making the funnel difficult to scale profitably.

The Action.

Deployed a "Creative First" overhaul of the Meta Ads account. This involved testing high-fidelity video creative specifically targeting business owners and implementing an "Education-First" lead form strategy to qualify prospects before they submitted their data.

The Result.

  • $145,083 Revenue generated in a single month.


  • 1.5% Conversion Rate (Doubled from 0.8% via site upgrade).


  • 28.0 ROAS achieved on high-ticket seasonal bundles.


  • 10.0+ ROAS maintained consistently on "Always On" Meta campaigns.


  • 210+ B2B Leads generated in one month at a $2.09 CPL.

SOME OF MY WORK

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Grow it Local

Campaign Management, Content Production & Performance Marketing

Food2Soil

End-to-End Campaign Management & Asset Creation

Infinity 22

B2B SaaS Growth & Performance Strategy

WaterUps

Full-Funnel Campaign Manager & Content Specialist

Project Friday

Digital Strategy, Asset Production & Campaign Management

Mr Fox in a Box

Integrated Campaign Management & Content Production

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  • “Joey cares deeply about his work and the people he works with. It has felt like he is invested in our business and has really made the biggest difference for us.”

    Mia Bowyer - Young Entrepreneur of the Year & CEO of Automate Social

  • "Joey is one of the most creative people I've ever worked with. He also has a curious mind and a keenness to test and try new things. This combo makes Joey a huge creative asset to any business."

    Myles Price Moor - Founder of MPM Marketing

SERVICES

Campaign Management

Creative Briefing

Paid Media

Web Design / Optimisation

Campaign Analytics

Campaign Management

Creative Briefing

Paid Media

Web Design / Optimisation

Campaign Analytics

SOME OF MY PREVIOUS CLIENTS

SOME OF MY PREVIOUS CLIENTS

ABOUT

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I've worked with small & large scale clients from many industries such as SaaS, Ecommerce, Healthcare, Gardening, Consulting & much more.

I've worked with small & large clients from many industries such as SaaS, Ecommerce, Healthcare, Gardening, Consulting & much more.

Woman with laptop

With a Bachelor of Business (Marketing) and deep roots in fast-paced agency and freelance environments, I specialise in turning digital challenges into predictable, measurable growth.

Whether I’m scaling paid ad campaigns, building automated email funnels, or optimising website architecture, I combine creative visual storytelling with data-driven automation (like Meta Ads, Google Analytics, and Zapier workflows). I love rolling up my sleeves to help local businesses and ambitious brands build long-term stability and real results.

Work with me

Work with me

Save hundreds of hours and
increase audience reach.

Save hundreds of hours and
increase audience reach.

Save hundreds of hours and
increase audience reach.

Get in Touch